STRATEC: Invitation, form, guest list - everything in your own hands, no developers needed
STRATEC was organizing a corporate event - with clear requirements: the invitation had to match the brand's visual identity, and RSVPs needed to be captured automatically. No manual follow-up, no Excel spreadsheets, no back-and-forth coordination. Power eCard made it possible to deliver exactly that: from design to a ready-made guest list, all within a single tool.
Implementing the invitations via Power eCard allowed STRATEC to meet these requirements with ease, benefiting from a flexible and time-saving solution.
- Provider of automation solutions for in-vitro diagnostics and life sciences
- Offices & production facilities in: Germany, Switzerland, USA, Romania, Hungary, Austria, China
- Approximately 1,450 employees
- Customer since: 2025
- License: Corporate
Initial Situation & Challenges
Before using Power eCard, STRATEC created invitations through a landing page builder. This approach came with several issues:
Impersonal invitations
Invitations created with the landing page builder offered little room for corporate design – personal salutations or individual customization were not straightforward to implement. The result: mass emails that felt generic and interchangeable.
Tedious guest list management
RSVPs had to be transferred manually – a process prone to errors and highly time-consuming.
High coordination effort for changes
Last-minute changes – such as updates to the schedule or response options – required external coordination or developer involvement each time. No drag-and-drop, no independent adjustments.
Costly customization
Custom forms required external service providers or significant development effort.
In short:
Every event meant: setting up new processes, introducing manual sources of error, and bringing in external service providers. A scalable solution for recurring events was entirely missing.
Why Power eCard is the right solution
With Power eCard, STRATEC chose a solution that not only delivered on functionality but also offered strategic advantages for event communication. The deciding factor was the ability to create invitations independently and without external development resources. This eliminated the costly and coordination-heavy process of relying on custom form solutions – while retaining full control over design and execution.
Especially under tight timelines, Power eCard proved to be a reliable solution: adjustments could be made flexibly, without complex coordination loops or technical dependencies. This provided planning certainty and noticeably reduced internal coordination effort.
Equally relevant was the ability to implement a fully customized layout. The result was an invitation that visually reinforced the character of the event and consistently supported STRATEC's professional brand presence. For STRATEC, this presented the ideal opportunity to use Power eCard for event invitations for the first time – efficiently, flexibly, and true to the brand.
The benefits for your event communication
Power eCard's solution gave STRATEC a more efficient, more plannable, and more professional invitation process:
Professional brand presence:
The invitation was fully implemented in STRATEC's corporate design – colors, fonts, logo – and sent with a personal salutation. The difference from the previous solution was immediately noticeable to recipients.
Greater planning certainty through centralized response tracking:
Through the integrated guest management system, the STRATEC team had real-time visibility at all times: who had confirmed, who had yet to respond? The follow-up feature also allows outstanding responses to be prompted with a targeted reminder – no more manual follow-up emails.
Reduced coordination effort:
Changes can be implemented flexibly, without lengthy coordination loops or external development processes – enabling faster adjustments and more efficient use of internal resources.
Noticeably faster execution at reduced costs:
The invitation was created in-house – no agency, no developer. Customized via drag-and-drop, form fields configured independently, ready to send within minutes. What previously required external commissioning, the team now handled entirely on their own.
Key for STRATEC:
The invitations were perceived as personal and high-quality – a clear contribution to a professional and consistent external presence for STRATEC.
Conclusion
Even at the very first event, it became clear: the entire invitation process – from design through personalized sending to guest management – ran from a single platform for the first time. No scattered tools, no manual coordination.
Instead of rebuilding every event from scratch, STRATEC now has a reusable foundation: corporate design templates, GDPR-compliant data processing, structured guest lists – ready to go for the next event without starting from zero.
